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BisTrack Customer Stratification
Customer Stratification helps BisTrack users see which customers grow the business, which strain resources, and where to focus time, pricing, and service to protect margins and profitability.
What Is Customer Stratification?
Customer Stratification is a BisTrack add‑on functionality that helps building suppliers identify which customers drive profitability — and which quietly consume time, discounts, and resources.
Using the customer, sales, and financial data already in BisTrack, this functionality organizes customers based on value, loyalty, and cost to serve, giving teams clearer guidance on pricing, service levels, sales focus, and resource allocation.
Why Customer Stratification Matters
Customer Stratification turns insights into action. With a clearer view of customer value, BisTrack users can:
- Focus sales and service efforts on the customers who drive real profitability
- Make smarter pricing decisions based on total cost to serve
- Reduce margin erosion caused by excessive discounts and special requests
- Align inventory, staffing, and resources with high‑value demand
- Protect and grow core customer relationships while limiting service drain
Learn More About the Four Customer Types
Not all customers create the same value, and each requires a different strategy to manage profitably.
Download our guide to learn how customers typically fall into four strategic groups, how to recognize each one, and how to adjust pricing, service levels, and sales focus to protect margins and grow stronger relationships.
Contact Us
Discover how BisTrack Customer Stratification helps you evaluate customer value, focus sales and service on what matters most, and make smarter pricing and resource decisions.
Fill out the form to learn how Customer Stratification can be applied to your BisTrack environment and business goals.