Innovative New Epicor Solutions Offer Aftermarket Businesses Market Demand Tracking and Pricing Analytics Capabilities

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The automotive aftermarket is ever-changing, driven by evolving consumer demands and new technologies. For businesses seeking a competitive edge in a dynamic market, the ability to identify new product opportunities and optimize pricing and revenue generation is paramount. Enter MarketPACE, Epicor's new series of industry data analytics solutions for automotive aftermarket manufacturers and distributors.

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Introduced at the 2018 AAPEX Show, Oct. 30 through Nov. 1 in Las Vegas, MarketPACE analytics include two new apps designed to help automotive aftermarket manufacturers and distributors increase their bottom line. Ideal for businesses of any size, the solutions can be used in conjunction with many existing aftermarket industry data pools.

Innovative-New-Epicor-Solutions-Offer-Aftermarket-Businesses-Market-Demand-Tracking-and-Pricing-Analytics-CapabilitiesThe MarketPACE series includes a new, broad-scale market demand tracking and planning app to help manufacturers and distributors easily model demand for virtually any part on a localized basis. The app features a user-friendly "pin-drop" interface that generates a normalized index of demand within a specified geographic region, including by ZIP code. By allowing users to track daily point-of-sale activity by part number on a localized basis, the app can dramatically enhance their market planning capabilities and sales performance

In addition, MarketPACE grants users access to the power of pricing science through a second app that enables them to determine price elasticity on a part number basis between distributors/jobbers and professional service providers. The app-which is compatible with most existing, industry-specific data pools-was developed through collaboration among Epicor data scientists and Kaizen Analytix, a respected pricing analytics firm. It is designed to extend users' existing data analytics capabilities to one of the most dynamic and least understood business practices.

The new MarketPACE solutions represent Epicor's commitment to helping customers continuously adapt to compete at the highest level. The company will offer free demonstrations of the apps-along with various other solutions for the aftermarket-at its AAPEX exhibit in booth 2238.

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